Herd Mentality

John Gruber,

It’s not just that Apple is different among computer makers. It’s that Apple is the only one that even can be different, because it’s the only one that has its own OS. Part of the industry-wide herd mentality is an assumption that no one else can make a computer OS — that anyone can make a computer but only Microsoft can make an OS. It should be embarrassing to companies like Dell and Sony, with deep pockets and strong brand names, that they’re stuck selling computers with the same copy of Windows installed as the no-name brands.